Every CMO and CIO knows that it’s the Customer Experience that helps win customers. Additionally, it is not all about getting customers in the door, it is about retaining them and keeping them satisfied....  more>>
Thursday, November 19, 2015
One of the hottest trends today among the marketing and sales organizations of many companies is the adoption of Customer Journey Management (CJM) solutions....  more>>
Thursday, November 19, 2015
In an increasingly digital world, where computers, tablets and smartphones provide 24/7 access to the Internet, it comes as no surprise that customers in both the Business-to-Business (B2B) and Business-to-Consumers (B2C) spaces are conducting more and more of their business online....  more>>
Friday, November 20, 2015
The buzz in customer care these days is about omni-channel experiences. With so many points of contact now available between customers and suppliers, every industry sector is looking for more effective ways to create a single, uniform, cross-channel experience that meets customer expectations....  more>>
Friday, November 20, 2015
The role of the CIO has changed dramatically in recent years, from maintaining IT systems to deploying IT as a strategic weapon to drive overall business growth....  more>>
Friday, November 27, 2015
As the need of customer experience management goes high, ResponseTek unveils Listening Lab that allows users to create and deploy surveys and measure their results within the CEM program....  more>>
Monday, November 30, 2015
Customer experience is the cumulative impact of multiple touchpoints over the course of a customer's interaction with an organization. ...  more>>
Wednesday, December 23, 2015
The Advanced Voice adds multi-level interactive voice response to route customers to the right agents....  more>>
Thursday, December 24, 2015
In an effort to drive greater marketing performance and efficiency for companies in life sciences, healthcare, and financial services, Accenture and Adobe have signed a three-year agreement. The collaboration focuses on developing digital marketing...  more>>
Monday, January 4, 2016
Episerver, a provider of solutions to manage digital marketing, content and digital commerce in a single platform, announced that the American Marketing Association has chosen their Episerver Digital Experience Cloud to enhance its digital experience transformation....  more>>
Thursday, January 7, 2016
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